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  • Why Having A Break Is Just What Your Business Ordered


    For the last two weeks I’ve been having a well deserved break in LA, well I say ‘break’ in the loose sense of the word since I’ve had meetings nearly every day! They say a change is as good as a rest and I agree. It’s been over 5 years since I’ve been in LA and probably 10 since I’ve spent any proper time here. LA, also known as La…

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  • How To Create Commercial Partnerships That Boost Your Business

    I like to be in control of my own destiny: that’s why I’ve always run my own businesses and will never work for anyone else. However, some of my greatest successes have come, and been accelerated by, forging successful partnerships. Every business or project I start, I look for partners who can help me achieve more and enable me do less. That’s not because I’m lazy or work shy, it’s…

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  • My Secrets of Adulthood: Part One


    These are my secrets … What are yours? Rye bread always tastes better toasted If it doesn’t get scheduled, it doesn’t get done You should never stop reading Your email list is more important than your Facebook likes Time is more valuable than money If you give more than you’ve got, you’ll receive more than you need You are responsible for your own happiness Not everyone is what they seem…

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  • It IS different being a woman in business, but that doesn’t mean it has to be difficult.

    Women In Business Shaa

    Women are born multi-taskers, we juggle a work, families, responsibilities, friends and even builders with equal aplomb. Until something comes crashing down and we realise that even Superwoman needs a day off … that’s where the power of our community, our Sisterhood comes in and it is far more powerful than any ‘Old Boys Network’ I’ve ever seen. As the Dalai Lama said, “The World will be saved by the…

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I think my unusual background has given me a broader perspective on both life and business.

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about Shaa

From the US to the UK, a state school to a scholarship to the City of London School for Girls, from the London School of Economics to writing for Cosmo, the only female boxing manager to starting my own businesses.

I’ve been lucky enough to work alongside some incredible people, both in the world of sport (Chris Eubank, Don King, Barry Hearn) and business: Sir Bob Geldof (as part of the founding team of and Sir James Dyson, who I am proud to have helped usurp Hoover as consumer champion. In fact, what I learned from them was more valuable than any MBA I could have done, anywhere.

Make It Happen Now! Download: 21 Steps To Creating A Business You Love!